Vice President of Marketing Communications & Digital Strategy
As Vice President of Marketing Communications & Digital Strategy, Frank Luzi directs Opera Philadelphia’s branding, sales, streaming and digital distribution strategy, public relations, publications, and guest experience operations. He was named one of Musical America's Top 30 Professionals of the Year in 2021. He has led the company to international media recognition from prestigious news organizations including The New York Times, The Wall Street Journal, The Washington Post, Opera News, The Guardian, The New Yorker, ABC News, and National Public Radio. He conceived, led the creation of, and co-hosted 2020's Digital Festival O, a free, five-opera streaming event spotlighting acclaimed new works like Missy Mazzoli and Royce Vavrek’s Breaking the Waves and Daniel Bernard Roumain and Marc Bamuthi Joseph’s We Shall Not Be Moved, bringing those operas to new audiences. He also led the development of the Opera Philadelphia Channel, a paid OTT platform launched in October 2020. He currently serves as co-chair of the Opera America Marketing & PR Network.
Frank has worked for over twenty years in Philadelphia’s arts and culture industry, building successful campaigns and securing international media coverage as Director of Media Relations for Please Touch Museum and as Senior Press Officer for the Philadelphia Museum of Art, working with media outlets including NBC’s Today Show, CBS Sunday Morning, Entertainment Weekly, CNN, PBS, and USA Today. As a journalist and television critic, he has published more than 2,000 articles and reviews. His work has been honored by the Public Relations Society of America, the American Association of Museums, and PR News. He holds a Master’s Degree in Creative Writing from West Chester University and a Bachelor’s Degree in Journalism from Rutgers University.