Opera Philadelphia

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Opera Philadelphia's Festival

O19: September 18-29, 2019

Program Book Advertising

“One of American opera's success stories” – The New York Times

The third annual Festival O transforms Philadelphia into an urban stage. Reach an audience of more than 100,000 by advertising in the festival program.

The Festival Book

  • The O19 program book is a full-color, perfect-bound publication measuring 7 x 10.875 inches.
  • More than 15,000 printed copies of the program book will be distributed free of charge at each performance in the 12-day festival. 
  • A digital edition of the festival book will reach even more patrons via email marketing, social media, and operaphila.org, for a total readership of more than 100,000.

Reach Cultured Affluentials

  • Young – 47% under age 45
  • Affluent – More than 33% have household income in excess of $150,000
  • Philanthropic – 79% give to charitable causes
  • Educated – 70% have advanced degrees
  • Active – More than 90% attended theatre, dance, museum, and concert in past year
  • Travel – Nearly 35% live more than 70 miles outside of Philadelphia
  • Skews slightly female (52%)
Source: Audience survey conducted by The Cicero Group

 

Advertising Dimensions & Rates

Email dhomer@saintsmarketing.co for more information.

Live area – keep safety area of .5” on left and right sides due to gutter
Full Page
include .125 bleed around all sides
7” x 10.875”
$5,000
Half Page Vertical
3” x 10.125”
$3,000
Half Page Horizontal
6.25” x 4.9375”
$3,000
Quarter Page Vertical
3” x 4.9375”
$2,000

Premium Positions

Outside Back Cover
7” x 10.875”
$9,500
include .125 bleed around all sides
Inside Front Cover
7” x 10.875”
$7,500
Inside Back Cover
7” x 10.875”
$7,500
Two-Page Interior Spread
13.25” x 10.125”
$8,000
Spread must be created as a one-page file, not as two separate pages

Additional Opportunities

Festival Offers Email: $1000
Reach all festival attendees with a custom message and discount offer to be redeemed
while they visit Philadelphia for Festival O19. Ideal for special event promotions,
restaurants, museums, and attractions.

Ad File Formats

  • Macintosh platform compatible
  • High-resolution Adobe Acrobat PDF, print ready, 300dpi, CMYK file
  • Include all fonts (including screen and printer fonts)
  • Include all support files (logos, photos, illustrations, etc.)
  • Images used in ad layouts must be 300dpi or higher
  • All graphic files must be submitted by August 16, to pr@operaphila.org

Payment/ Questions

Space reservations and payment are due by August 1, 2019.
Full payment (100%) due upon receipt of invoice once contract submitted.
Make checks payable to: Opera Philadelphia
Please submit agreements no later than August 1, to the address below, or call for more information:
Diane Homer
Inner Stream Media
office: 646.588.5057 
mobile: 646.529.7254
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